Lessons to learn from AS: Genre

Sky: The colour of the sky is very dark and dreary. This is an explicit genre signifier of an urban area, for example the suburbs of London are always presented with surrounding grey skies.

Chain Fence: The chain fence segregates the model from the readers. This gives the effect that they are not interested in the reader and there is a sense that they are more important.

Font: Despite the urban genre, the font I used was very plain and unresponsive. It doesn't have any major connotations, this was based on the fact that it was a free magazine and I intended it to have a simplified look.

Facial Expressions (Yellow): From the stern facial expressions it is clear that the model seems unimpressed, referring back to the chain fence where the model is seen as more important.

Hand Gestures (Non-verbal Communication): The model's hand gestures are the most explicit example of a genre signifier. The gesture is seen as rude and excludes audiences such as the older generation.

Clothing (Mise en Scene): The clothing of the model is very lacklustre in terms of staying true to the genre. This was the result from lack of planning and is a key factor that would need to be changed for A2.

'Reefers' (Trade term for referring captions): These captions are similar to the font in the way that they are not specifically related to genre. Both these and the font are more serious and sensible which broadens the audience slightly, making the magazine more likely to be picked up or read from a more mature audience.